A distinctive publication that 'captures' the quality cinema market and offers a unique way of reaching and influencing upmarket consumers

Each edition is dedicated to one film selected on the basis of outstanding critical reaction
Distributed free of charge in cinemas showing that film - a programme for the film
All UK ‘arthouse' cinemas signed up to take it
Circulation 50,000, readership 150,000

It enables the sponsor to target "urban sophisticates" - elusive and discerning consumers with high disposable income.
They are 'media savvy' so liable to be suspicious of conventional advertising but as the provider of an independent medium the sponsor earns credibility and trust.
The sponsor's message is warmly received. Film Eye reaches readers when they are receptive - relaxed, happy, interested and captive.
Cinemagoers genuinely value and engage with Film Eye - 96% rate it as ‘excellent' or ‘good' and 89% say it enhances their visit to the cinema.
The sponsor's reputation for quality and innovation is enhanced and the association with cinema brings recognition and prestige.
Readers' enjoyment of the featured films (which are all critically acclaimed) means they engage emotionally and positively with the sponsor's brand.
By guiding people to the most highly regarded films the sponsor gains influence, kudos and even gratitude. There are valuable PR opportunities from being seen to discover quality films.
Film Eye builds into a collection of the best film releases - the sponsor effectively brands these.

For more information about audience demographics and sponsorship opportunities email [email protected]